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Our opinion: Revitalizing more than branding

Readers of this space know we aren’t exactly high on the value of branding. Part of the reason for our dour disposition on the matter is that reversing decades of population loss goes far beyond a brand. Finding new jobs, workers to fill those jobs, creating a housing market that works for everyone and having the available energy to power all of that work are all critical pieces of making Warren County “The Place To Become.” One way to do just that is workforce development. Sen. Scott Hutchinson, R-Oil City, recently took part in a hearing helmed by state Sen. Gene Yaw, ...

Readers Speak

Too much entertaining Dear Editor, The moral values of the nation have been in a downward spiral for many years for many reasons. Do you think this has been a major contributor to our moral decline? What does your heart tell you? The great god “entertainment” is ardently worshipped by many. For there are millions who cannot live without amusement; life without some form of entertainment, for them is simply intolerable; they look forward to the blessed relief afforded by professional entertainers and other forms of psychological narcotics, just as a dope addict looks to his ...

Finding common ground in a political minefield

By ADAM J. MENEO In the United States today, politics feels more like a war than a system of governance. Every election cycle, every news headline, and every social media post seems to hammer home the same idea: Democrats and Republicans are sworn enemies locked in an eternal struggle for power. Hyper-partisanship has poisoned not only Washington but also family dinners, workplace conversations, and even friendships. But if our political system is going to sustain itself in its current two-party format - and let’s be honest, for the foreseeable future it will — then we, as ...

Samantha the spider is in our residence

Ian has a spider. My son-in-law doesn’t actually refer to her as a pet, but he spends a lot of time checking on her well-being and reporting her progress. She hasn’t bitten him. Yet. When I visited recently, the family was discussing names. The woodchuck who often visits their deck is named Winston. No such luck for the spider – she wasn’t christened before I left. I’ll just call her Ian’s spider. Ian, my daughter Alix, and my grandchildren have been following the day-to-day activities of this arachnid. They have discovered the same lesson that I learned this summer: ...

Our opinion: Branding leaves us underwhelmed

One of our initial questions about Warren Worx was the value of branding. As we have said consistently since the Warren Worx idea was first broached, branding doesn’t accomplish much unless you have something to brand around. In Warren County, that’s the outdoors and our natural beauty. We’re not exactly sure what Warren County’s new brand, “The Place To Become,” means in the grand scheme of things. It’s a little reminiscent of a branding initiative more than a decade ago in Chautauqua County, which tried to brand itself as The World’s Learning Center. Has anyone in ...

Our opinion: State trail offers a ‘tribute’

We must never forget the Pennsylvania connection to Sept. 11. With the most recent commemoration held last week, officials here are looking to next year — the 25th anniversary of the dark day for America. Last week, the Shapiro Administration invited Pennsylvania communities to join the September 11th National Memorial Trail Alliance in honoring the heroes and events of September 11, 2001. Leading up to the 25th anniversary in 2026, Gov. Josh Shapiro directed the Pennsylvania Departments of Transportation (PennDOT) and Conservation and Natural Resources (DCNR) to work with local ...