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Yeungling family to revive ice cream brand

September 25, 2013
Associated Press

POTTSVILLE, Pa. (AP) — The Yeungling family is bringing back its line of ice cream next year after almost three decades.

But the ice cream is from a branch of the family separate from Yeungling brewery, so it won't have beer flavors — although one offering will be called Black and Tan.

David Yeungling, president of Yeungling's Ice Cream, said he decided to revive the brand started by his great-grandfather in the 1930s.

He said all of the ice cream will be made in Pennsylvania with all-natural ingredients. It will be sold in stores from Pittsburgh to New Jersey and from Scranton to northern Virginia.

The Pottsville-based family opened the Yeungling Dairy in 1920 during Prohibition as a way to compensate for the loss of beer sales. The ice cream operation closed in 1985.



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